Specialist Risk Group

Specialist Risk Group brings together several acquired businesses under a single, cohesive brand. With a new brand architecture and positioning—‘Difficult. Done Well.’ The brand communicates their expertise in solving complex insurance challenges with clarity and efficiency. The visual identity combines clarity and approachability, using colour, typography, and iconography to make intricate information accessible and engaging. This cohesive brand system builds recognition, enhances user experience, and reflects the group's commitment to making the difficult feel effortless. Designed at Deep.